Since 1979, the Northland Independent Auto Dealers Association has represented quality independent dealers in the upper Midwest.  Northland IADA, through membership, provides dealers with education, lobbying efforts and resources to assist dealers in becoming more successful and profitable.  Al Lentsch was appointed as Executive Director of Northland IADA in 1990, and continually works to assist dealers through the simple motto “Dealers Come First.”    Members enjoy many benefits including area auction coupons, lobbying efforts, and a membership in the National Independent Auto Dealers Association along with a free subscription to its magazine, Used Car Dealer, discount on garage liability insurance and much, much more. Become a Member Dealer Corner Links and Sponsors Association Officers Auction Directory Northland's Recommended Credit Card Processing/Merchant Account Services